Pet
Crematorium gets Trading Standards Seal of Approval
Award winning Dignity Pet Crematorium has
become the region’s only pet crematorium to gain approval from Trading
Standards having been accepted into their Buy With Confidence Scheme.
Kevin from Dignity Pet Crematorium receiving certificate |
Launched in 1999 the scheme provides
consumers with a list of local businesses which have given their commitment to
trading fairly. Every business listed has undergone a series of detailed checks
before being approved as a member of the scheme.
Kevin Spurgeon said “Sadly the reputation
of pet crematoria has been tarnished by scandals in recent times – most notably
the Peak Pet Cremations fraud case. We
hope being accepted onto the Buy With Confidence Scheme will help reassure both
pet owners and veterinary practices by giving them more confidence that the pet cremation service we offer is being described honestly and accurately to them. I hope this will prompt other pet
crematoriums to join the scheme.”
Membership of the scheme is not given
lightly – amongst other checks, each applicant will have their complaints
history reviewed and will receive a visit from Trading Standards. Good
references are required from previous customers and applicants must agree to
abide by the scheme's code of conduct, which requires them to follow the letter
and spirit of the law.
The family run business is also delighted
at being ranked 1st out of 810 pet service providers throughout the
UK after receiving a string of glowing reviews from their customers on the
Freeindex website.
Kevin explains “We are the only pet
crematorium to have live, independent reviews displayed on our website. Our average rating is currently 5 out of 5
and we have been truly humbled by the kind things people have said about us in
their reviews. It spurs us on to do our
best to help owners give their pet the send-off it deserves.”
Dignity Pet Crematorium started in 1992 |
This summer the pet crematorium will be
celebrating it’s 20th anniversary.
Dignity was started by Barry and Carole Spurgeon in 1992 after being
distressed by a documentary showing the way pets were treated like waste after
their death. Barry, a fashion agent for
30 years, wanted their dog Brutus to have a more respectful end and so came up
with the idea of using the Grade 2 Victorian Brick Kiln in their garden to
provide individual pet cremation services.
Barry says “Worryingly, nothing has changed
much and the way pets are treated varies considerably so it’s important owners
do their own research before the day so they can make an informed decision as
to who looks after their pet when the time comes.”
For more information about Dignity Pet Crematorium's individual pet cremation services in Hampshire, Berkshire, Surrey, Buckinghamshire, London and surrounding areas just visit the Dignity Pet Crematorium website. For other pet crematoria visit www.appcc.org.uk